Steven Hofmans is a Customer experience advisor working for SAS Institute and the co-host of the reimagine marketing podcast. As a Customer experience advisor, he is on a mission to make every citizen a happy shopper. No more spamming, impersonalized offers and frustrating customer dialogues. Today customer experience needs to be personalized, zero effort, friction-less, pro-active and about the customer. When it comes to customer experience, we live in uncertain times. He talks about how you can implement great customer experience by using a simple framework listen, understand, act and automate.
Speaker: Steven Hofmans
Host: Tinky Bart
Date: Wednesday june 30, 2021
Time: 12.00 – 13.00 uur
Language: Dutch
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